I have spent the last 20 years of my life working in the sales and marketing world and have been fortunate enough to have been surrounded by amazingly creative people. I have had the opportunity too see their creative genius at work. To mold an idea, message or concept into a clear, concise vehicle that delivers the most minute details along with emotions.
I enjoy the challenges of marketing the diverse properties here on the Monterey Peninsula. Above is a picture of a Pebble Beach home that was built in 1932 and restored in 2006. It is a Spanish style home that has very little curb appeal (see the picture below) but has tremendous character and style and a feeling of privacy and intimacy once inside the gate of the courtyard.
Our biggest challenge in marketing this property was to get people inside...Not to just do a drive by. I spent several hours one evening with my Canon 20d SLR camera and a tripod taking a couple hundred different pictures of the front of this home in order to get the one picture that told the story. The picture above is the one we used on all of our marketing materials and posted all over the internet to market this property. It captures the uniqueness of this property and draws you in to the front door. It makes you want to see more of the home. More importantly, it produced 3 buyers and a sale in about half the time it takes to sell a property in today's market!
If you are interested in how our team will market your home, give us a call or send us an email. We would love to work with you to package a unique marketing solution for your property that will realize it's highest potential price in today's challenging market.
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